Rocky Mountain Public Media
  • Denver, CO, USA
  • Full Time

Marketing & Engagement Specialist - KUVO Jazz

Rocky Mountain Public Media, home to Rocky Mountain PBS and KUVO radio, is the largest statewide, member-supported, multi-media network in Colorado. Rocky Mountain Public Media's mission is to strengthen the civic fabric through public media in communities throughout Colorado, engaging audiences through high-quality, trusted programming, community programs and partnerships, and educational initiatives. To further this mission, Rocky Mountain Public Media seeks a Marketing & Engagement Specialist to work within our Marketing and Engagement department on the KUVO radio brand.

 

The ideal candidate for this position has experience engaging audiences through in-person events and online tools. You will be most successful if you enjoy a dynamic, energized and collaborative work environment. Demonstrated passion for nonprofits and/or public media is a significant advantage. Although it is not expected that you have vast industry experience, we do expect you've worked in a professional environment doing similar activities and can add value day one in this position. You must be proficient in Microsoft Office and working knowledge of the Adobe Creative Suite is preferred. If this sounds like you, we want to talk to you.

 

DESCRIPTION:  

The Marketing & Engagement Specialist is responsible for managing day-to-day activities to develop audiences for the jazz, blues and specialty platform across KUVO's main channel, the App, public access TV, and RMPBS TV platforms. This position within Rocky Mountain Public Media's marketing and engagement team plays a key and role in building community partnerships and engaging with the Target Audience during community events and festivals. The ideal candidate has experience in marketing promotions, event planning/management, social media marketing, and digital communications.

 

TYPICAL DUTIES: 

Create and implement a plan to build greater awareness of Jazz, Blues and the station's specialty shows format. Develop digital and social media marketing campaigns to attract the Target Audience to KUVO's listening audience, social media following, and app downloads. Develop digital content, including the creation of weekly/monthly email marketing program. Create new partnerships with community organizations to host remote broadcasts and manage productions from venues and festivals around the state. Identify opportunities and implement activities involved in partnerships, promotions, advertising, sponsorships, and events. Serve as a liaison with the local music and arts community to develop and implement the community engagement plan. Responsible for planning and executing monthly community engagement events for Target Audience. Project manage marketing communication and creative development projects that aligns with the Format in conjunction with Rocky Mountain Public Media's internal marketing department. Distributes to the KUVO CAB station updates.

 

MINIMUM QUALIFICATIONS OF POSITION:

Bachelor's degree in marketing, communications, journalism or related field required, or equivalent, relevant job experience. Prior experience managing a corporate or nonprofit online and/or social media marketing program. Ability to lead projects independently, but able to work effectively as part of a team. Self-starter with strong initiative and a willingness to problem solve. Experience in community building. Must have strong skills or understanding of multiple-platforms used to build digital communities. Excellent intergroup, communication, organizational, and analytical skills. The confidence to advocate for the best digital practices, along with a positive and collaborative attitude to help create quality content. Detail-oriented with the ability to manage several projects simultaneously. Strong written communication skills. Demonstrated ability to work under pressure, meet deadlines, work with a team, take direction from various directors, and work within established budgets. High proficiency with Microsoft Office suite a must. Is available some weekends and evenings to represent KUVO at community music venues, and festivals.

 

PREFERRED QUALIFICATIONS OF POSITION: 

Deep curiosity and excitement for Colorado's music scene. A willingness to experiment with new ways to showcase digital content and interact with people in social spaces. Willingness to learn various technology solutions for engagement, including Facebook Live streaming, Eloqua (email marketing software), etc. Passion for the mission of public media.

 

WORKING CONDITIONS:

Office setting, event locations in and around Denver and at select public media events nationally.

 

PROCEDURE FOR APPLICATION:  Persons interested in this position should submit the following items:

 

  1. A cover letter detailing how the applicant's qualifications fit the needs of RMPM and information on how the applicant found out about the job opening. 
  2. A resume detailing education, training, salary history, and employment experience. 
  3. Names, addresses, and phone numbers of at least three professional references with a thorough knowledge of the applicant's professional experience and achievements.
  4. Compensation requirements.

Position will be posted at www.rmpbs.org/jobs until 12/18/18, at which time the position will be closed.  No phone calls please.  KRMA-TV/KTSC-TV/KRMJ-TV/KRMU-TV/KRMZ-TV and KUVO-FM/KVJZ-FM are licensed to and operated by Rocky Mountain Public Media, Inc. as non-commercial public television and radio. Rocky Mountain Public Media, Inc. is an equal opportunity employer.

 

Rocky Mountain Public Media
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